Ok, we have designed your site, rented your space on the hosting machine and you are ready to go, right?
Wrong! Now that we have your site live on the internet, we have to market it. This is a long, ongoing, tedious process.
If you want to get results from your website then you need people to visit your website. How will you do this? One answer,
Search Engines.
Search engine optimization (SEO) is the process of optimizing your
web site for search engines so that your site comes up high in the search engine result pages (SERPs).
- Find the search phrases (keywords) that will drive targeted traffic to your site.
- Change your site to target those keywords
- Ensure that the search engine spiders can find, read, and correctly index your site.
- Monitor and tweak your site as necessary to obtain and remain placed in the search engine results page.
There are thousands of search engines and directories around the world but the vast majority
of traffic is generated by just a handful.
Some of the more important search engines and directories include:

Although these search engines produce the most direct traffic, there are
other considerations in gaining excellent search engine ranking. This includes gaining
listings in smaller search engines and directories that provide indirect benefits for the position a web site
achieves in the larger search engines.